Holiday Sales Work!

You're going to find that selling your book at certain times of the year can be better for book sales. Obviously, the weekend after Thanksgiving is going to be one, and the lead up to Christmas is going to be another. You're also gonna notice something at the beginning of winter and summer; that is the months when people have pretty much nothing to do and they're looking for something to entertain them.

You're also going to notice that certain books do better during certain times of the year and you're going to want to take advantage of that. For example, you're books that involve the supernatural are going to be best towards Halloween. Conversely, if you have books that draw family together, they are going to do well during winter. And, of course, you're going to see sales take off during the summer when people want to read anything that they can get their hands on.  

Look at how TV generates viewers for their shows: TV sitcoms plan everything around maor holidays so you see the Thanksgiving show, the Christmas show, the Valentine's Day, even shows that highlight summer and winter activities. They see spikes of viewers when they do that because it links those shows to events that their experiences, helping add to the spirit of the season. 

If your book is geared to a specific holiday or season, by all means take advantage of that. 

It's incumbent upon you to figure out when the best-selling seasons the year are and take advantage of that. That is when you have your marketing charge up and you have your sites ready to take on the influx of customers. Make sure that you know when your books going to take off. Not everybody's going to have that same schedule in that regard. Make sure your marketing is ready. make sure information on your books are available, and definitely make sure your sites are ready. 

Just simply take advantage of that you're going to find out real quick that selling for the holidays work, especially if your books are set up that way.